by Gym Tan, Head of China Business Development, The Gymboree Corporation We’ve all seen the headlines: “Retail Woes Deepen,” “Department stores are dying,” “Online shopping taking over physical stores,” and so on. The reality is that many brands are indeed closing hundreds of stores. Yet, on the flip side, some retailers are growing—Zara has a […]
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by Warren Raisch, Executive Strategist, IBM Watson Customer Engagement Division The power of Artificial Intelligence (AI) is becoming more available for marketers to tap into, helping win, serve and retain their most valuable customers. Leading technology vendors are beginning to build in AI and cognitive capabilities to enhance man-machine interfaces with voice and natural language […]
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Trends shaping the future of retail real estate in the age of multi-platform shopping by Christopher A. Bruck, Former SVP of Leasing at GGP, Inc. The growth of multi-platform shopping has forced retailers to reevaluate their digital and in-person business models. Recently, retailers, including department stores Macy’s , Kmart, and Sears announced plans to close […]
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CLIENT SITUATION A consulting director working at a Beijing-based tech advisory firm needed to get up to speed quickly on the taxi-hailing app market in Southeast Asia. His client, a firm considering an investment in the sector, wanted to understand the market opportunity and the competitive landscape. GUIDEPOINT SOLUTION Within 48 hours, Guidepoint […]
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CLIENT SITUATION In biotechnology, developing a new cutting-edge treatment that will help millions of Americans, and doing it faster than anyone else, is what you’re supposed to do. But being a thought leader in the field is who you are. When an American biotechnology company needed to obtain meaningful context on the current treatment […]
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CLIENT SITUATION A successful company will have a comprehensive knowledge of its products. They’ll know what it does, who uses it and why. But what happens when a potential new use comes along that might open up an entirely new clientele? That’s what happened when Guidepoint client ResMed, a leader in Sleep Disorder Breathing […]
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CLIENT SITUATION When Nevro, a manufacturer and distributor of a medical device to relieve back pain, announced an IPO, hedge funds sat up straight and took notice. Physicians in Europe and Australia had started to implant Nevro’s Senza HF10 System, a new high frequency spinal cord stimulator, to relieve chronic back and leg pain […]
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Private equity firms run on research. Many use research services providers to connect them to knowledgeable experts who can shed light on the industries, companies, and trends they need to understand. Why? By working with these providers, analysts are able to present their deal teams with deeper insights, faster. But to be effective, PE analysts […]
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When you need quantitative insights fast, many firms turn to expert surveys conducted by research services providers. Surveys enable users to reach a large number of experts in a short amount of time. And with multiple data points revealed at once, analysts can obtain statistically significant understandings, pinpointing where experts are in agreement and where […]
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Bill Lief discusses best practices in healthcare commercial assessment with Guidepoint Director of Healthcare Research, Ashlee Dunston. Primary research is an effective tool to determine whether your preliminary hypotheses about a product and market are valid, and to identify important market dynamics that should be considered. – Bill Lief, President, Accelerated Rx Analytics, LLC After […]
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